One thing that distinguishes the average Nigerian is doggedness. The average Nigerian can withstand harsh realities and still make the best out of it.
Many people have started businesses over the years, but only a few thrive.
Our #TheInspiredDream for this episode is Ben Agu, the MD/CEO of Maxi Technologies Limited (Maxitech), a company that is into the importation of UK /US Fairly used laptops and phones.
His company recently added an e-commerce website called maxitech.ng in a bid to increase their reach. Ben says, ‘on this website you will find all sort of ICT and electronics devices. And it has a section dedicated to only fairly used laptops and phones as maxitech.ng/fairlyused’.
Over the years, many have said that the easiest way to get out of poverty is to look for a problem and render an unusual solution for it. Ben’s company, Maxitech has since discovered the reason it’s existence. He says, “now, what problems are we solving? This cuts across many sectors.”
“First, unemployment. We discovered that we can actually use our platform to give over 30,000 people jobs by being Consultants. So, we created what we call MT Consult under our platform where any interested persons can just register free of charge and start selling laptops, phones and electronics. You can get that at Mt Consult.”
“Again, by importing all ‘grade A’ fairly used products, we help to reduce stress associated in using ICT gadgets, and by also making their prices affordable to the common people.’
According to Ben, Maxitech has been around for 5 years now and have gathered a lot of experience in running business.
“Well, I was and still inspired by technology and how our country is moving towards technology. So, I love the idea of solving problems with computers.’ He enthused.
They launched maxitech.ng on All will the 19th of January 2018 after working for the past 16 months. They’ve really come a long way.
Most start-up businesses have one similar problem they to overcome which is the capital problem. What does Ben think?
“Well, financial challenges, yes, but God is on our side. Therefore, we have been able to overcome this by restrategizing to get investment funding which I may not disclose the source here now and this has really moved our business to where we are now.”
Who is Ben Agu?
Ben had his primary and secondary education in Enugu State and then temporarily joined his elder brother in his business in Jos, Plateau State before I went to study law at University of Jos. He says, “I Studied law for a reason, but I have always had passion for business because I discovered that I am an independent person who does not relie so much on government work and the rest.”
Before establishing Maxi Technologies Limited, he had worked with different companies even with a multinational company in Jos as a Marketing Executive. Thereafter, he moved to Lagos and took many marketing and sales courses and started working with Dangote Dancer as a Senior Sales Representative. After that he got another job as a Marketing Manager at Darakach Oil and Gas, and was also a Marketing Consultant to Tuoda Mobile and that put a stop to him working for someone.
Now, he is the Managing Director of Maxi Technologies Limited and he believes there is much prospect for me here in the industry he has chosen. He says, “we are yet to tap the potentials of ICT/ Telecoms in Nigeria.”
One thing that aspiring entrepreneurs find inspiring is the story of someone who is succeeding in their field of choice. He advises them.
“Business is a war especially in Nigeria’s economy. So aspiring entrepreneurs should know this and prepare themselves well before venturing into business. Now, this is not to scare anyone but rather encourage people who have business ideas they want to run with. So, if as an aspiring business owner you know this ahead of time you will get your weapons ready to win the battle. Business is challenging, yes, but it is very sweet to own a functioning business. That gives you joy and peace of mind especially if your business is solving human problems and touching lives positively. Therefore, go ahead with that idea in you step by step, shortly you will get to the top where there is space to fly as you want. Thank you.”
That’s it! It’s been a pleasure bringing to you another episode of The Inspired Dream.
I’m yours truly,
(Your Personal Brand Strategist)
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